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Timing is easy compared with weddings or corporate orders, but if you want personalisation, a new address or lilyobriens.co.uk a short message for instance, allow a few extra days rather than ordering the night before.

A few practical checks save disappointment. Confirm the image resolution the personalisation needs, since a screenshot pulled from social media often prints softer than you would like. Check the character limit on text boxes before you write your message, and read it back for spelling, because a printed typo is permanent. Look at the proof if one is offered.

Wedding favours occupy an odd space. They should feel considered without dominating the budget, and ideally they earn a place in a guest's coat pocket rather than the bin. Chocolate manages both, provided you choose it with a little care.

Some couples prefer to share a small box between two settings for couples seated together, which trims the count but complicates the table plan. It works, but it asks more of your stationery and place cards, so only choose it if the saving genuinely matters.

For the mid-range milestones, a tenth or a twentieth, the occasion earns a fuller collection. These are the anniversaries people tend to mark with a dinner or a small gathering, and a larger box suits both the moment and the room. Personalisation with the year or a couple's names lifts it from a nice box to a keepsake of a specific date.

Start with the count. The standard is one favour per guest, placed at each setting. Where couples get caught out is the maths behind that simple rule. Count confirmed adults from your final RSVP list, then add a working buffer of five to ten per cent. That buffer covers late replies, the top table, suppliers you choose to thank, and the box or two that gets dropped or eaten before the day. For children, decide in advance whether they receive a favour at all, and if so whether it is the same one, since this quietly changes your total.